Lots of the latest developments and breakthroughs reach wider and wider audiences every day. However, it also means that misinformation such as myths and misconceptions spread fast. Busting those myths can clear up the air and reset your mind. …

What is user story mapping, and how can you use it to understand the features your customers want from your product? Join us as we take a deep dive into the story mapping prioritization method. When developing a mobile app, SaaS platform, or online marketplace, it’s essential to understand how…

What does churn rate mean, and how can you monitor churn rate in a startup MVP? Let’s take a look at what churn rates and retention rates mean for your business. When you are responsible for a startup, you want to make sure your customers stick around for as long…

In today’s fast-paced world, every major company is jumping on the AI bandwagon. From ChatGPT to Midjorney along with Google’s own Bard AI, the market is being flooded with AI-driven products and services. It’s not just limited to tech giants either, smaller companies launch their AI products for everything from…

What key startup metrics should your digital business be using? Discover the importance of KPIs for startups, and which metrics are the best ones to use. When you’re working on a startup idea, whether a smartphone app, online marketplace, or piece of SaaS software, how do you know what’s working…

Identifying a target audience — how do you go about it? Check out our definitive guide to startup audience identification and acquisition. One of the first things you need to do when launching a startup is to understand who your target audience is. …

From generative AI like Midjourney and Open AI to customer service tools like Frame AI and Aivo, artificial intelligence is a big business in 2023. The big question founders are asking at the moment is, what tech stack do you need to build an AI startup? …

With the rise of e-commerce, the competition to create the best online marketplace app has become more intense than ever before. But what exactly makes a marketplace app stand out from the rest? Is it the latest features or the most innovative technology? Well, not necessarily. In fact, the best…

In the good old days, every business started with a business plan. Do you remember those? Long pages of reasoning and calculations for years to come with detailed calculations and such. Those business plans were actually time-consuming and expensive to develop, and still are. But as time goes by and…